Brand recognition is a marketing research test conducted by a company to understand ‘How many people recognize the company’s brand in a particular product segment?’ Brand recall is a marketing research test...

A content writer is a person that as the name suggests writes content. In today’s world, they especially specialize in providing relevant content for websites. Website generally attract viewers because on the...

Sales Management mainly deals with managing a company’s sales operations. Sales management is mainly responsible for meeting the sales targets, hiring sales staff, training sales staff, preparing sales reports...

Marketing and sales are two different things that are part of a company’s strategy. Sales is quite straight forward. It incorporates actually selling the company’s products or service to its customers....

DSP stands for demand-side platform. It is a buyer’s side platform. It allows digital advertising buyers to manage multiple ad exchange and data exchange accounts through one interface. Ad networks, on the...