Difference between Meta Title and Meta Description

Key Difference: Meta Title is actually a tag that is used to input the name of the webpage. Meta Description is a short summary of what the webpage is about.

Meta Title and Meta Descriptions are a part of a larger meta tag group. These tags are used to give a search engine information about the web page, including who created the page, how often is it updated, what the webpage is about, what is the title of that page, etc.

Meta Title is actually a tag that is used to input the name of the webpage. Although, originally the meta title tag and the page title tag were considered different and the titles itself were different, these days the meta title and the page title have become one and the same. The meta title is actually a sub tag in the meta tags and is a descriptive title that is supposed to tell the viewer what exactly the web page is about. Experts suggest that the title should be descriptive, short and to the point. For example: a title for a paint store should be something like this: U2 Paints – one stop shop for all your paint needs. The meta title should be approximately 65-70 characters.

Meta Description is a short summary of what the webpage is about. The meta description tells in a few sentences to the viewer what the webpage contains and how the webpage is relevant to the reader. Meta description is considered as the selling point of the webpage and is extremely relevant during optimizing a web page. The meta descriptions are most commonly looked at by search engines during queries and when determining the page rank. In case, a web page does not have a meta description, the search engine will automatically provide a meta description for the webpage using content from the page itself. Meta descriptions are expected to be approximately 150 characters in length or 2-3 sentences.

Comparison between Meta Title and Meta Description:

 

Meta Title

Meta Description

Definition

Meta Title is actually a tag that is used to input the name of the webpage

Meta Description is a short summary of what the webpage is about

Length

65-70 characters

150 characters

Includes

Name of the webpage

Summary of the web page

Image Courtesy: blog.shareresults.com

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